Patent Cooperation Treaty (PCT) for SMEs doing business in China, Latin America and South-East Asia

Patents registered in Europe, being territorial rights, have no legal effect in China and any of the countries in South-east Asia and Latin America. However, through the Patent Cooperation Treaty (PCT) it is possible to seek simultaneous patent protection for an invention in several countries by filing a single “international” patent application instead of filing separate national applications.

In this webinar you will learn more about the advantages and possible disadvantages of PCT. Our IPR experts will equip you with tips and recommendations on how to utilise the PCT to manage your patent portfolio in developing markets.

How To Protect Your Trade Mark in China, South-East Asia & Latin America through the Madrid System

The Madrid System, administered by WIPO, is a convenient and cost-effective solution for registering and managing trade marks worldwide. The system allows brand owners to protect their trade marks in up to 122 countries by filing one application, using one language (English, French or Spanish) and paying one set of fees. Recently Malaysia joined the Madrid system, with this addition expect Myanmar all SEA countries are member of the Madrid system.

During this webinar, the IP expert Mr. Simon Cheetham (IP Expert of the China and SEA Helpdesks) and Mr. Eli Salis (IP Expert of the Latin America Helpdesk) offer tips and recommendations on how to utilise the Madrid System to manage your trade mark portfolio when internationalising to China, SEA and Latin America.

Boost your IP with the Latin America IP SME Helpdesk team

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This infographic introduces you to the main Intellectual Property materials found on our website. The Latin America IP SME Helpdesk offers business-oriented and jargon-free resources that will help you design the best IP strategy before marketing your products in Latin American countries. By clicking on each element, you will have access to the relevant section of our IP library or, if you wish to clarify any doubts, click on the Helpline to contact our IP team directly.

Copyright Infringement in Mexico (II)

Iguana Ltd. is a UK-based communication agency that was willing to renew the corporate identity of Guanajuates, a client in Mexico. As a first step, they decided to redesign the company’s logo of the Mexican enterprise.

Tired of unsuccessful, time consuming exchange of drafts that largely exceeded what was budgeted, the CEO ordered the graphic designer of the European SME to stop spending additional time on the design, as it would be impossible to charge the customer for it.