Trade marks protect your identity representing your company and its values. They are fundamental in establishing your presence in a market, build a trustworthy relationship with your customers and partner. On the other hand, they are quite easy to imitate and copy (counterfeit and trade mark squatting). As all Intellectual Property Rights, trade marks are territorials. This means in principle you have to register them in each and every country. The Madrid system can make this process easier. Join us to learn how to register and manage your Trade Marks in up to 122 countries.
Modern IP management is the key success factor to create and protect new business models in the digitisation. Here, an understanding of the practical use of intellectual property (IP) in concrete business models is crucial. Understanding this the development of a new IP strategy or the valuation of existing IP becomes feasible for SMEs.
An IP strategy for the digital challenges: IP offers you as an SME the opportunity to assert yourself in digitally transforming business ecosystems, to secure your own profitable position and to create added value with innovations.
Do you know what a trade secret is? A trade secret is any confidential or industrial information that confers a competitive advantage to a company.
Check our infographic "Trade secrets as a competitive advantage when internationalising" to know more about the differences between patents and trade secrets, and also pro tips to benefit from your secret information.
Did you know that Brazil, Chile and Peru have created special units within the police, customs, and other relevant public and private institutions to fight piracy happening both in physical and online markets?
Check out our new infographic "Customs protection in Latin America" to find out the different steps you should bear into account to protect your IP in Customs.
EUIPO and Europol have come together to create a report that demonstrates the interconnection between IPR crime and other types of serious crimes, highlighting the links between actors committing these offences.
The case examples in this report illustrate how a wide range of different crimes are linked to IP crime, including money laundering, document fraud, cybercrime, fraud, drug production and trafficking and terrorism.
The Forum for the Progress and Development of South America (PROSUR) has just published a new Bulletin on Patents that are in the Public Domain, and that can be used in the fight against the COVID-19 spread.
PROSUR is a South American initiative that coordinates mechanisms for public policies in defense of democracy, the independence of powers, the economy of markets, the social agenda, with sustainability and with due application.
The Latin America IPR SME Helpdesk is heading for Round Two of the International Aerospace Days Berlin!
Given the great success of "International Aerospace Days", which took place from 13 to 15 May, an additional virtual matchmaking will take place from 16 to 18 June.
All previously registered participants as well as new participants are invited to use the virtual environment to present their new projects and ideas and to discuss potential collaboration.
Take your innovative smart city solutions and ensure your patent rights, trademarks and designs are protected in the Latin American market!
This event is hosted during the European Week of Sustainable Energy to let you discover multiple business and cooperation opportunities in the field of energy efficient and sustainable technologies.
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