Design registration in Chile and Costa Rica
Flancox, a Bulgarian company devoted to food packaging products and services, developed a new, unique packaging with the shape of various fruits (e.g. banana, orange, kiwi, strawberry).
The production costs took more than it was expected and, hence, the SMEs’ CEOs were forced to reduce costs in other areas, particularly in IP protection.
Being the appearance of the product the most distinguishing element, they opted to apply for Design registration (as “modelo industrial”) in the countries of interest -namely, Chile and Costa Rica- and left Trademark registration for later.